If you own a small business or have a store location, getting your business listed on Google is easy. Google My Business aims to be the one stop place integrating Google+, Google Places and all of Google’s suite of tools together. So if you already have a Google Places (previous article about it here) or G+ account, just login and click on My Business.
Internet Marketing
Is Your Site’s Color Scheme Helping To Convert?
For those who’ve been selling consistently online, there’s always the need to find out what else can be done to further improve conversion. I’ve mentioned before on how important it is to have a good site that’s able to bring out or complement the type of products that is being sold and citing some of the top sites that we can learn from. Click here if you haven’t read it.
Why Your Customers Don’t Read Your Newsletters
I almost always choose to receive newsletters from the online stores I buy from. I don’t just do that so I can share what I’ve learned with you guys. I genuinely want to know when they have exclusive offers and be notified when new products are about to hit their shelves. I love to get invites to exclusive sales and I appreciate it when they send me Free Shipping discount codes for my birthday, because shipping anything halfway round the world costs a lot of dough.
3D Printing Technologies Bringing Positive Change
I’m fascinated with the advancement of 3D print technologies. It looks like 3D print technologies is bringing a fresh change to every aspect of business, education, arts, music, medical, design, technology and soon – every day life.
Introducing The InstanteStore Template Split Test
We’re pretty excited to introduce our new template split test feature for all our merchants to try out. The new template split test allows them to gauge how well the template of their store is performing as compared to another or several other templates. Yup, you can choose and customize up to 5 different templates if you want! Decide which ones you want to go live and the system will do the rest.
Email Newletters – 3 Simple Strategies To Improve Conversion Rates
I always sign up for newsletter updates every time I purchase something online just to see the titles that would be used and, of course, the content within. Apart from that, I also take note of the timing of those newsletters.
5 Popular Ecommerce Questions, Their Less Popular Answers & Mistakes To Avoid
With Google updating its search algorithm practically every month, web store owners have not been too sure if what they have been doing all this while is still applicable. And so, here’s a list of question commonly asked by ecommerce merchants.
Is Your Business Innovating With The Times?
I’m sure all of you had a great Christmas celebrating with family and friends. It’s been quite a holiday season. My inbox was literally flooded with so many emails from retailers! Am sure the coming year 2014 will be fantastic. That is provided that companies continue to innovate and improve on their services and products.
With tonnes of businesses all selling online, what will make these small businesses stand out among their competitors? Pricing alone may be a major draw but consumers these days are looking for something better other than excellent customer service. Are the products and services that you’re offering still meeting their needs? It’s one thing to assume but another thing to actually get into your customer’s head to figure out what they exactly want.
Tips To Capture Online Black Friday 2013 Shoppers
Yup, it’s that time of the year again where everyone starts to get ready for the Thanksgiving weekend. Not so much on the amount of food that one will be eating as compared to the shopping frenzy that’s going to happen. Even before the pie crumbs hit the plate, I’m sure tonnes of people will be looking at their mobile phones and tablets to buy something that they’ve had their eyes on for the past few weeks or months!
Optimize Your Images Without Compromising Quality
For those who have tonnes of images to upload to their store, it can get pretty annoying when you realize that your disk space is not enough while your bandwidth slows down due to heavy images loading on your site. One of the free solutions would be to use Jpegmini which is an online software to help crunch the size of your images without compromising the quality of the pictures.