{"id":3061,"date":"2012-09-10T03:51:05","date_gmt":"2012-09-10T07:51:05","guid":{"rendered":"https:\/\/www.instantestore.com\/blog\/?p=3061"},"modified":"2012-09-10T03:51:05","modified_gmt":"2012-09-10T07:51:05","slug":"help-my-store-isnt-ready-for-christmas-shopping-online","status":"publish","type":"post","link":"https:\/\/instantestore.com\/blog\/help-my-store-isnt-ready-for-christmas-shopping-online\/","title":{"rendered":"Help! My Store Isn’t Ready For Christmas Shopping Online"},"content":{"rendered":"

Get a hold of yourself! There’s no need to panic…yet.<\/p>\n

Now, they may be still time to get in some competitor and keyword research<\/a> done for the Christmas shopping online event<\/strong> coming up in a couple of months. But if you are really short of time due to some unforeseen circumstances, there are still a few things you can do to make the best of what time you have left to prep your online store for the online Christmas shopping season<\/strong>.<\/p>\n

What you need to do is this:
\n1 – Put teasers<\/strong> for your upcoming sales to create awareness<\/strong>.
\n2 \u2013 Get your store’s holiday design<\/strong> ready.
\n3 \u2013 Select the items<\/strong> you want to place on sale<\/strong>.
\n4 \u2013 Use every avenue available method to drive traffic to your store<\/strong>.
\n5 \u2013 Prepare for post holiday sales<\/strong> for bargain hunters. <\/p>\n

Teasers<\/strong>
\nStart placing Christmas online shopping teasers<\/strong> on your store’s content slider, Facebook posts and masthead, blog, Tweets, product videos and anywhere else you can think of.<\/p>\n

Let everyone know that you’ll be having a sale soon. Remind them that they can always buy Gift Certificates<\/em> if they’re not sure exactly what to get for their loved ones. Tell them about the usefulness of the Wish List<\/em> too.<\/p>\n

Important Not<\/strong>e: When creating teasers and other promotional items, be sure not to mislead anyone. If there are Terms & Conditions, make it clear where users can read further on this. Also, make sure text are not obstructed by images, either on purpose or by accident.<\/p>\n

\"\"
Image blocking text on WHERE magazine cover<\/figcaption><\/figure>\n

The thing about teasers is that you don’t want to tease shoppers too early. If you do so, the teasers might go stale very early on in the the campaign. Also, shoppers might start holding off making purchases from your store from a very early date in anticipation of the sale.<\/p>\n

You want to time it so that the WOW! factor remains fresh. That said, 2 to 3 weeks before Cyber Monday would do just fine.<\/p>\n

Holiday Theme<\/strong>
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