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Instagram is a great social media platform to use when it comes to marketing and online selling – Malaysia and of course other parts of the world too. What\u2019s cool and unique about Instagram is that it allows you to share as many pictures as you\u2019d like with captions on your mobile device with your followers. Also, according to an article<\/a> written based on a survey by the Malay Mail Online, Malaysians are the most active Instagram users in Asia Pacific.<\/p>\n This article will tell you how you can use Instagram to help benefit your business.<\/p>\n <\/p>\n First of all you have to sign up for an Instagram account.<\/span>\u00a0Instagram allows you to sign up using either your phone number, email address or your Facebook account. And <\/span>tadaaa<\/span><\/i> you\u2019re done. <\/span><\/p>\n Studies have shown that 65% of audiences are more likely to remember posts when images are paired with the information. <\/span>Instagram is like a gateway for your followers to window shop before purchasing from you. Its close to creating an online shop for free but not actually selling but more like showcasing your product\/services. You can also share useful information on how to use a product\/service through posting on Instagram. That\u2019s what\u2019s great about Instagram! Not only can you post pictures but you can also give your customers a detailed explanation of the product\/service in the picture in the caption. <\/span><\/p>\n *Check out our Infographic on<\/span><\/i> Social Media Marketing Tips<\/span><\/i><\/a> for more stats on Instagram<\/span><\/i><\/p>\n You can use this social media platform to get more personal and share pictures of your staff, office or what your company does everyday. Use photos to share how your products are made or services are carried out. Customers often like to see where their products\/service are coming from or even WHO is carrying it out for them. You can also share pictures of the FUN that happens in the office.\u00a0<\/span>(example: birthday celebrations, company anniversary, someone joining the team)<\/span><\/i>.<\/span><\/p>\n Instead of using it to only sell your products\/services, use it to create a bond between you and your customers. As your followers will feel like they have an insight of what\u2019s going on in the company.<\/span><\/p>\n Hashtag\u2019s are the new in thing when it comes to social media. Every platform has it and EVERYONE is using it! Especially online businesses in Malaysia! Use it to reach a wider crowd (<\/span>reaching more customers<\/span><\/i>), to create a community for your customers to share and communicate with one another (<\/span>keeping customers loyal<\/span><\/i>) and of course make it easier for you communicate with your customers too (<\/span>keeping customer\u2019s trust<\/span><\/i>).<\/span><\/p>\nSign up for Instagram!<\/b><\/h4>\n
Share your product\/service pictures<\/b>.<\/span><\/h4>\n
Making it more personal<\/b><\/h4>\n
#Hashtag <\/b><\/h4>\n