User experience can make or break a site. The user experience honeycomb design above puts things very simply if you’d like to take a closer look at the user experience expect of your site. If your site checks all the boxes, it’s good to go. But more often than not, it won’t.
For many of us, we only look at 2 of the elements listed above – findable and usable – and disregard the rest. As long as our site can be easily found on search engine results pages and the features on it work as they should, we think our work is just about done. But that’s not the case now, is it?
Google has been increasingly harping on user experience these past couple of years. Everything is important, from the point a user clicks your online store’s link on SERPs to the time the same user exits your store.