Many merchants are selling downloadable content these days. Downloadable products would include music, videos, software and ebooks. Needless to say, InstanteStore’s ecommerce shopping cart software service can accommodate such products.
Pros And Cons
There are pros and cons to selling downloadable products as opposed to tangible products. On the bright side, these products do not necessitate large physical storage space. Also, they do not require any shipping and packing, which would mean no more shipping related issues like lost items, delayed shipment, items damaged during delivery and wrong quantity being shipped. Customers can also download their purchases pretty much immediately after completing payment, which adds to customer satisfaction.
On the downside, these products do use up a bit of bandwidth especially when it comes to videos. But the pros very obviously out weigh the cons.
