6 Reasons Why You Should Be Selling On WhatsApp

Why sell on Whatsapp and how do you setup personalized listings?

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The emergence of instant messaging platforms like WhatsApp has revolutionized the way businesses communicate with their customers. With over two billion users worldwide, WhatsApp is one of the most popular messaging apps, and it's increasingly being used by businesses to sell products and services. In this article, we'll explore the benefits of selling via WhatsApp and how you can leverage this platform to drive sales for your business.

Use Product Catalogues

One of the main advantages of selling via WhatsApp is the ability to share product catalogs linked to an e-commerce store. WhatsApp now allows businesses to create catalogs that can be shared with customers to showcase their products or services. This feature is especially useful for businesses that sell physical products or services, as customers can view the products and place orders directly from the catalog.

Receive/Reply In Real-time

With WhatsApp, businesses can also receive and reply to customer queries in real-time. This level of customer service is unmatched, as businesses can respond to customer queries quickly and efficiently. Moreover, businesses can personalize their communication with customers, which can help build brand loyalty and increase customer retention.

It's Free

Another benefit of selling via WhatsApp is that it's a low-cost solution for businesses. WhatsApp is free to use, and businesses can reach out to customers without incurring any additional costs. Unlike traditional marketing channels like print or radio, there are no upfront costs associated with selling via WhatsApp. This makes it an ideal solution for small businesses and startups that are operating on a tight budget.

Targeted Audience

In addition, WhatsApp is a highly targeted marketing channel. Businesses can target their marketing efforts to specific customer groups by creating different groups or broadcast lists. This allows businesses to tailor their marketing messages to specific customer segments, increasing the chances of conversion.

High Engagement Rate

Moreover, WhatsApp has a high engagement rate. Unlike email or social media, messages sent via WhatsApp are more likely to be read and responded to. This is because WhatsApp messages are sent directly to the customer's phone, making it a more personal and immediate communication channel. As a result, businesses can expect higher engagement rates and better conversion rates when selling via WhatsApp.

Versatile Marketing Tool

Finally, WhatsApp is a versatile platform that can be used in a variety of ways to sell products and services. For example, businesses can use WhatsApp to send out promotions, discounts, and special offers to customers. They can also use WhatsApp to share educational content, product demos, and how-to guides. This makes it easier for customers to understand the product or service, which can help build trust and credibility.

In conclusion, selling via WhatsApp is a highly effective and low-cost solution for businesses looking to drive sales and engage with customers. By leveraging the platform's features, businesses can personalize their communication with customers, target specific customer segments, and provide real-time customer service. With WhatsApp, businesses can create a more personal and immediate communication channel that can help build brand loyalty and increase customer retention.

Click this link to learn what WhatsApp Default Messages are and how to updated/personalize them.