MyCyberSale 2018 Offers Malaysia’s BIGGEST Online Shopping Sale Event

MyCyberSale 2018

Malaysians just had a wonderful LONG Merdeka weekend of celebrating, eating and last minute shopping at the malls to avoid the SST (Sales and Service Tax) which kicked in on 1st September 2018.

Here Comes MyCyberSale 2018

Now comes MyCyberSale 2018 which offers Malaysia’s BIGGEST online shopping sale event of the year where Malaysian online sites and marketplaces offer a tonne of discounts and promotions for 5 DAYS in a row which starts from 3rd – 7th September 2018.

You could say the whole of Malaysia and entire South East Asia region will be shopping online this entire week!

When Does MyCyberSale Take Place?

Malaysia’s MyCyberSale usually takes place between our National Day (31st August) and Malaysia Day (16th September) annually.

MyCybersale 2018 Online Shopping

You could call it Malaysia’s annual version of China’s Singles’ Day or the States’ Thanksgiving + Black Friday and Cyber Monday event. All the shopping happens online.

Although the volume doesn’t come close to China or the States, but hey, at least we get our own online shopping sale event to shop our hearts out.

Why Do We Need It?

Let’s face it. Other than FOOD, Malaysians’ next favourite past time or hobby is SHOPPING ONLINE.

We love online deals, promotions and offers where one can get any product or service on sale at a discounted price.

It’s also an excellent way to encourage our local Malaysian ecommerce pool of merchants and online businesses to offer amazing discounts and promotions during this online sale period to spur the local economy.

Did you know that Malaysia is one of the FASTEST growing emerging ecommerce market in the region?

Malaysia One Of The Fastest Growing Ecommerce Emerging Market

So Where Can I Find MyCyberSale 2018 Offers And Promotions?

Majority of MyCyberSale online offers and promotions are listed on https://www.mycybersale.my/cms/4/Merchant-Offering

MyCyberSale By MDEC and PIKOM

MyCyberSale is an ecommerce initiative by MDEC (Malaysia Digital Economy Corporation) in collaboration with PIKOM (The National ICT Association of Malaysia). ICT stands for Information and Communication Technology.

There’s 21 different categories with a total of 876 merchants offering discounts, promotions and free shipping the MyCyberSale.my site.

Below are the different categories and number of merchants / offers for MyCyberSale 2018 :

Automotive, Parts & Accessories – 14
Baby & Kids – 85
Beauty & Wellness – 26
Books & Media – 21
Education – 10
Electronics – 29
Electronic Accessories – 23
Entertainment – 6
Fashion – 217
Food & Beverages – 31
Gifts, Premium & Souvenirs – 30
Groceries – 13
Health & Beauty – 138
Home & Living – 54
Home Appliances – 14
Home Improvement – 16
Lifestyle – 16
Marketplace – 42
Multi Category – 40
Services – 22
Sports Equipment – 9

You’ll notice that the largest number of offers fall within 3 categories which are Fashion, Health & Beauty and Baby & Kids.

MyCyberSale 2018 Fashion Offers

It can get a bit overwhelming with all the blinking ads all eyeing for your attention.

Some Pearls Of Wisdom For Online Shopping

Decide what you NEED for yourself. Determine which category and what type of product you’re looking for and make the necessary comparison.

Otherwise, you’ll end up wanting to buy EVERYTHING since there’s a whole bunch of offers going on right now.

Oh, and if you’re buying anything that’s RM50 and above from the listed merchants, you’ll be eligible to participate in the Lucky Draw.

Tell Me, What Do Folks Normally Buy During MyCyberSale?

The most popular categories that people shop from during the previous MyCybersale were :

Health & Beauty – everyone needs to look good or make sure we’re not falling apart
Fashion – we need to update our wardrobe or get some new threads at least once a year
Travel – Malaysians need to go for holidays to de-stress
Groceries – we need to stock up our kitchen / pantry / office as we constantly need to eat

Our wonderful neighbour down south Singapore would be having a blast buying from Malaysia as their strong Singapore Dollar allows them to get a better bang for their buck here.

Shoppers use both desktop and mobile to complete their online purchases.

The bulk of orders are shipped by our national courier service PosLaju allowing Malaysians to receive their online purchases within the next business day (if they don’t get too overwhelmed with the amount of orders!).

PosLaju Malaysia National Courier Service

Most of our Malaysian online sites accept online banking (FPX) and credit / debit card as payment method so shopping online is a breeze.

Is This The LAST Online Shopping Sale Event For 2018?

Of course not! There’s always a reason to have online sales as Malaysians and everyone in this region enjoy shopping online.

If you miss getting something that you want during MyCyberSale 2018, there’s the upcoming 9 September 2018 ONE DAY SUPER SALE by the online marketplaces being offered by Lazada, 11Street, Shopee, etc.

For your info, 9th September 2018 is Malaysia’s King’s Birthday which falls on a Sunday making Monday 10th September 2018 a public holiday. And to top it off, 11th September is Awal Muharram which is a Muslim religious holiday.

So Malaysians have an even longer weekend holiday coming up this week. We’ll probably need to rest and chill with the amount of online shopping we’re doing from last week spilling to this week!

So have a wonderful time shopping online this whole week folks.

Top 50 Merdeka 2018 Promotions And Offers That You Don’t Want To Miss

Malaysia will be celebrating its 61st Merdeka (Independence Day) this 31st August 2018.

Since everyone’s looking forward to the long Merdeka weekend to chill, EAT and do some LAST MINUTE SHOPPING before we welcome the new SST (Sales and Service Tax), we’ve decided to compile a list of 50 Top Merdeka 2018 Promotions and Offers that you don’t want to miss out on.

Food, Glorious FOOD Promotions For Merdeka 2018

Malaysian love to eat. We’re multi-racial and everything we do seems to revolve around food one way or another.

So here are the Merdeka 2018 Food Promotions that will leave you drooling. Plus you get to save some $$ by taking advantage of these Merdeka 2018 food offers 🙂

Forget the diet this weekend. If you plan your time well and add in a bit of kiasu (can’t loose) attitude, you’ll have a great time enjoying these wonderful offers. We all need to eat right?

Texas Chicken Malaysia

Texas Chicken Merdeka 2018 Promotion

Secret Recipe Malaysia

Secret Recipe Merdeka 2018 Promotion

Kenny Rogers Roasters Malaysia

Kenny Rogers Merdeka 2018 Promotion

Big Apple Donuts Malaysia

Big Apple Donuts Merdeka 2018 Promotion

Dominos Pizza Malaysia

Dominos Merdeka 2018 Promotion

Kyochon 1991 Malaysia

Drop by KyoChon 1991 stores to grab a Heaven and Earth tea for ONLY RM1 on this day!

Kyochon 1991 Merdeka 2018 Promotion

Terms & Conditions :
1. Applicable at all KyoChon Malaysia outlets except Genting SkyAvenue. (https://www.kyochon.com.my/locations/)
2. Only available on Merdeka Day (31st August 2018).
3. Only applicable with any chicken purchase.
4. Maximum 2 redemptions per bill.

Wendy’s Malaysia

27-31 Aug 2018: Wendy’s Merdeka Special Combo

Wendy’s Malaysia Merdeka 2018 Promotion

Famous Amos Malaysia

Famous Amos Malaysia is having their FREE 50% Cookies Giveaway.

Enjoy 50% extra cookies if you purchase 300g in bag and many more.

Famous Amos Merdeka 2018 Promotion

Terms and Conditions

Free 50% cookies (150g cookies) with every purchase of 300g cookies in bag.
Sayangi Malaysiaku Special period: 25 Aug – 31 Aug 2018
Valid in all Famous Amos outlets
Not valid with other on-going promotions, offers and discounts.
While stocks last.
Date: 25th August 2018 to 31st August 2018

A&W Malaysia

A&W Merdeka 2018 Promotion

Starbucks Free Complimentary bottle of Gatorade Giveaway

Starbucks Merdeka 2018 Promotion

Get a complimentary bottle of Gatorade* with a minimum spend of RM30 in a single receipt!
*Valid until 31st August 2018
Terms and conditions:
Valid at all Starbucks Drive-Thru stores, drive-thru window only.
While stocks last

Burger King Malaysia

Burger King Merdeka 2018 Promotion

JCO Donuts Malaysia

JCO Merdeka 2018 Promotion

Ayamas Malaysia

Ayamas Merdeka 2018 Promotion

Tealive Malaysia

Tealive Merdeka 2018 Promotion

Humble Beginnings Malaysia

Humble Beginnings Medeka 2018 Promotion

Baskin Robbins Malaysia

Baskin Robbins Hari Merdeka Limited Edition Ice Cream Sale

Baskin Robbins Merdeka 2018 Promotion

You can get this limited edition ice cream from today – 31st Aug at any Baskin-Robbins outlet.

Juice Works Malaysia

Juice Works Merdeka 2018 Promotion

Online Shopping

Other than eating, Malaysians love to shop online. Who can resist a good online deal especially when it comes with free shipping?

Lazada Merdeka 2018 Promotion

11Street Malaysia

11Street Merdeka 2018 Promotion

Photobook Malaysia

Photobook Merdeka 2018 Promotion

Motherhood Malaysia

Motherhood Merdeka 2018 Promotion

Althea Malaysia

Althea Merdeka 2018 Promotion

Hermo Malaysia

Hermo Merdeka 2018 Promotion

BloomThis Malaysia

BloomThis Merdeka 2018 Promotion

Sephora Malaysia

Sephora Merdeka 2018 Promotion

8excite Malaysia

8excite Merdeka 2018 Promotion

Fashion, Clothing, Shoes, Jewellery And Whatever You Need To Wear

There’s plenty of Merdeka 2018 shoe offers going on.

Bata Malaysia

Bata Merdeka 2018 Promotion

Birkenstock Malaysia

Buy 1 & Get 2nd Pair at 40% discount off Promotion start from 26 August 2018 to 31st August 2018

Birkenstock Merdeka 2018 Promotion

Enjoy discount 40% off every second pair of shoes purchase in one single receipt with minimum purchase of RM310 and above at normal retail price for Classic range and Professional range.
*Except for Eva range (buy 2 pairs of Eva series and Get 3rd pair @ 40% discount off ) in one single receipt with minimum purchase of RM318 and above at normal retail price for Eva range

Terms & Conditions
*Not applicable for discounted items/ instant rebate promotion/ credit card promotion and others.
*Valid for items of equal or lesser value
*Valid for normal price items only
*Terms & Conditions apply. While stock last.

al-Ikhsan Sports Malaysia

Al Ikhsan Sports Merdeka 2018 Promotion

Habib Jewels Malaysia

Habib Jewels Merdeka 2018 Promotion

Something For The Kids Or Yourself

Lego Malaysia

Lego Merdeka 2018 Promotion

Books

Merdeka 2018 book offer. Stationery are also on sale. Grab them now for the kids or yourself.

Borders Malaysia

Borders Merdeka 2018 Promotion

Products For The Home

These still time to get those home and living products for the house since we’re at the tail end of Malaysia’s tax holiday season. Better late than never. Get these Merdeka 2018 product offers now.

La Gourmet Malaysia

La Gourmet Merdeka 2018 Promotion

Thermos Malaysia

Thermos Merdeka 2018 Promotion

Pensonic Malaysia

Pensonic Merdeka 2018 Promotion

Senheng Malaysia

SenHeng Merdeka 2018 Promotion

Tech, Mobiles, Tablets, Computers

Quickly get your mobile, tablets, computers and tech gear by taking advantage of these Merdeka 2018 mobile offers before the coming SST!

Honor Malaysia

Honor Merdeka 2018 Promotion

Samsung Malaysia

Samsung Merdeka 2018 Promotion

Dell Malaysia

Dell Merdeka 2018 Promotion

Mobile Telecommunication Providers

Both postpaid and prepaid users have much to take advantage of this Merdeka 2018 plans with these telecommunication providers.

Tune Talk Malaysia

Tune Talk Merdeka 2018 Promotion

Digi Malaysia

Digi Merdeka 2018 Promotion

Celcom Malaysia

Celcom Merdeka 2018 Promotion

Cars

3 months of tax holiday from GST saw Malaysians car shopping like never before! What a wonderful season to get yourself a new vehicle before the upcoming SST. Check out these Merdeka 2018 car offers below.

Perodua Malaysia

Perodua Merdeka 2018 Promotion

Subaru Malaysia

Subaru Merdeka 2018 Promotion

Mitsubishi Malaysia

Mitsubishi Merdeka 2018 Promotion

Peugeot Malaysia

Peugeot Merdeka 2018 Promotion

Honda Malaysia

Honda Merdeka 2018 Promotion

Toyota Malaysia

Toyota Merdeka 2018 Promotion

Nissan Malaysia

Nissan Merdeka 2018 Promotion

Kia Malaysia

Kia Merdeka 2018 Promotion

Well these 50 Merdeka 2018 promotions and offers should keep you busy on Merdeka Day itself if not the entire long weekend!

Wishing all Malaysians Happy Merdeka as our nation celebrates it’s 61st birthday! Enjoy the long weekend and have fun with all these wonderful offers and promotions.

Best Malaysia Payment Gateway Comparison For Ecommerce Business

 

Payment gateways provide the service to process online payments from customers to merchants securely. When integrated with any ecommerce website, the role of payment gateways is to allow customers to pay for their online purchases using either credit or debit cards or via online banking smoothly.

Here’s a look at some of the best Malaysia payment gateway providers used by the majority of Malaysian online sellers.

You’ll find the best Malaysia payment gateway comparison chart at the later part of this article.

PayPal 

PayPal Malaysia

PayPal is well known internationally as it’s widely used by both local and international sellers.

Customers DO NOT NEED to have a PayPal Malaysia account to make payment on a website that is using PayPal as their payment gateway processor.

Customers can just use their credit or debit card when they land on PayPal’s site during the checkout process by clicking the “Pay with credit card” link.

PayPal checkout with credit card or debit card

PayPal is a flexible payment gateway Malaysia that is both popular and easy to manage.

PayPal Malaysia does not require any sign up fee or yearly fee to use their online credit card processing Malaysia feature making it highly recommendable for new startups to begin accepting credit / debit card payments from customers.

However, please note that while PayPal is easy to set up and use, their transaction fee is 3.9% + RM2 for credit / debit card online transactions for Malaysian customers whereas international customers buying from you will be charged at 4.4% + USD0.30 per transaction.

PayPal Malaysia Fee Tiers

However, setting up a PayPal Malaysia account to accept payment is easy and fast.

Just go to PayPal Malaysia’s site and sign up for a business account.

Key in your details and remember to link your PayPal account to your online store to start accepting online payments.

Here’s how to link your InstanteStore to PayPal.

PayPal Malaysia does not offer FPX online banking.

You’ll need to transfer the funds from your PayPal account to your local bank account.

If the amount is less than RM400, there’s a RM3 charge by PayPal. There’s no charge if the amount is RM400 and above.

Braintree

Braintree Malaysia

Braintree is a payment gateway that was acquired by PayPal in 2013 with the goal of propelling the payment platform on a global scale.

All kinds of businesses use Braintree to accept payments in mobile apps and websites as they have experience working with new business models.

Merchants in Malaysia can accept PayPal, Apple Pay, Android Pay, and cards on the Visa and Mastercard networks as long as the cards are enabled for online use.

Braintree Malaysia Pricing Details

Please note there’s a RM90 flat rate for chargebacks.

Signing up for a Braintree Malaysia account may take a bit of time as the company requires your business registration details (Malaysian IC, Business Registration Forms, Utility Bills with business registered address, Malaysian Bank Account Statement that is registered with the business, etc) to verify that you’re a valid legal business before opening a Braintree account for you.

The good thing about Braintree is that they offer a lower credit / debit card transaction fee (3.4% + RM2) compared to PayPal (3.9% + RM2) and that all payment is pushed to your local bank account on a daily basis.

And like PayPal, Braintree does not charge any Setup Fee or Yearly Fee at all.

Braintree Malaysia does not offer FPX online banking.

Braintree will automatically push all payment amount to your local bank account on a daily basis with no minimum amount.

iPay88

iPay88 Malaysia

iPay88 is one of Malaysia’s leading payment gateway providers.

Their headquarters is located in Kuala Lumpur, Malaysia and they have a presence in Cambodia, Indonesia, the Philippines, Thailand and Singapore.

iPay88 was acquired by NTT DATA, a Japanese system integration company in 2015 and continues to strengthen their presence in the ecommerce and mobile commerce field in the whole of South East Asia.

iPay88 Malaysia offers 3 different plans to meet your business needs.

If you’re only looking for a payment gateway Malaysia FPX feature to accept payment via online banking from customers, then iPay88 comes highly recommended as their current SOHO Plan is FREE with NO SIGNUP FEES, NO YEARLY FEES.

Bear in mind their FPX rate for the SOHO plan is 3.5% or RM0.60 per transaction whichever is higher.

For credit / debit card processing with iPay88’s SOHO Plan, they’ll be using PayPal to process those payments at a lower transaction rate (3.2%) which is better than you using a direct PayPal account (3.9% + RM2 per transaction).

iPay88 Malaysia Payment Methods

The other 2 plans (SOHO + Credit Card Plan and SME Plan) will be using local Malaysian Banks to process credit / debit cards.

These 2 plans come with a Setup Fee of RM488 along with Credit Card Application Fees of RM900 (waived by iPay88 for selected merchants).

Their SOHO + Credit Card Plan offers credit card (3.2%), debit card (2.8%), UnionPay credit / debit card (3.2%) while FPX is at 3.2% or RM0.60 whichever higher.

iPay88’s SME Plan comes with an Annual Fee of RM500 and offers credit card (2.7%), debit card (2.5%), UnionPay credit / debit card (2.7%) while FPX is at 2.7% or RM0.60 whichever higher.

All plans include Boostpay (0% till end 2018) and Vcash (1.2%) e-wallet features.

iPay88 will pay out on a weekly basis to your local bank account but the minimum amount is your iPay88 account must be RM10 for them to do so.

iPay88 Malaysia claims to have a proven fraud prevention system and monitoring in over 14 years which has resulted in fraud ratio far below the industry threshold.

eGHL 

eGHL Malaysia

eGHL was founded in 2013 and functions as an internet payment arm of GHL Systems Berhad.

You’ll notice quite a number of physical card payment terminals in physical stores and retail using GHL as their credit / debit card payment processor.

So it comes as no surprise that the company entered the ecommerce payment gateway market with their internet payment arm, eGHL.

eGHL is a Malaysia payment gateway that offers a secure internet payment solution which covers both card and non-card payment channels for online businesses throughout the South East Asia region.

eGHL Malaysia Features

eGHL offers a lower transaction fee for credit / debit card (2.5% – 2.8%) and FPX payments (2.5% – 2.8% or RM0.70 whichever is higher).

Do take note that there’s a One Time Setup Fee of either RM399 or RM599 depending on the plan you pick.

Coupled with that, there’s a Yearly Fee of RM399 (waived for first year) or RM599 (waived IF annual volume exceeds RM60,000).

eGHL is an excellent payment gateway provider to consider if your business has consistent growing volume to justify the yearly fee while you enjoy lower transaction fee for credit / debit card and FPX payments.

On top of that, eGHL offers AliPay and MCash with the following rates :

Alipay
One time set up fee: RM300
Transaction fee: 3%

MCash
No set up fee
Transaction fee: 0.5%

Payments are pushed to your local bank account on a weekly basis with no minimum amount requirement.

MOLPay

MOLPay Malaysia

MOLPay is one of the leading payment gateway in South East Asia that has been connecting international brands to consumers across the region since 2005.

MOLPay Malaysia offers a full range of alternative payment methods such as online banking, cash at 7-Eleven (MOLPay Cash), e-wallet and more as their single API serves as a connector for clients to reach all consumers across South East Asia.

MOLPay Malaysia Supported Banks

MOLPay Malaysia offers a Lite Plan and Premium Plan for ecommerce businesses.

There’s a One Time Setup Fee of RM499 (Lite Plan) and RM400 (Premium Plan) and a Yearly Fee of RM99 (waived for 1st year – Lite Plan) and RM499 (Premium Plan).

Also for Lite Plan, if previous year’s total payment processing volume is more than RM5000, the Yearly Fee will be waived.

Serious sellers would go for their Premium Plan as it offers a lower transaction fee for credit / debit card (2.8%) and FPX (2.8% or RM0.60 whichever higher).

To enable credit card processing, merchants need to pay a One Time Bank Processing Fee for credit card channel of RM900 (waived until 15th October 2018) for both plans.

While they do pay out on a weekly basis, please note that there’s minimum payout amount of RM100 before they’ll process the payout to your local bank account.

There’s also a RM2 Settlement Fee if you go with their Lite Plan which also have a minimum payout amount of RM100.

MOLPay also offers Alipay and UnionPay channel as an add-on for Malaysian merchants who wish to receive online payment from China customers :

One Time Setup Fee (non-refundable) : RM499
Yearly Maintenance Fee : None
Alipay Online : 3% per transaction
UnionPay Online : 3% per transaction
Processing Currency :
Alipay – USD, RMB, MYR, SGD
UnionPay – USD, RMB, MYR
Minimum Settlement : RM100
Settlement Currency : Malaysian merchant (MYR), Non-Malaysian Merchant (USD, USD10 for Settlement Charge)

MOLPay claims to achieve one of the lowest dispute transaction ratio in the online payment industry.

Best Malaysia Payment Gateway Comparison Chart

Best Malaysia Payment Gateway Comparison Chart

The Best Malaysia Payment Gateway Comparison Chart gives an overview of the payment gateway Malaysia fees for credit / debit card and FPX online banking, set up fees, yearly fees and minimum withdrawal amount to local bank account giving new and existing merchants the choice to sign up or switch to different providers.

Merchants who are interested to enjoy the transaction rates mentioned can contact us and we will help them register for a new account with the respective Malaysia payment gateways.

For Ecommerce Startups And New Businesses

For startups and new businesses who are very budget conscious, we would normally recommend that they sign up with a PayPal direct account first while pending their application for any of the payment gateway providers of their choice.

Most like the word ‘FREE’ so they’ll usually go for iPay88’s SOHO Plan where they do not need to pay any set up or yearly fee while enjoying access to both credit / debit card processing by iPay88’s PayPal and FPX Online Banking.

For Ecommerce Sites With Volume Transactions

For ecommerce businesses that have a considerable amount of daily, weekly and monthly volume transactions, they would usually go for eGHL as they offer one of the lowest credit / debit card and FPX transaction fees.

The other option would be MOLPay where those businesses have both an ecommerce and physical presence as MOLPay offers a range of payment processing features across different channels.

Which Payment Gateway Options In Malaysia Should I Choose?

The best Malaysia payment gateway provider really depends on the merchants’ business needs.

If you want something fast and ‘free’ without the hassle of paying setup fees and yearly fees, PayPal Malaysia, Braintree Malaysia and iPay88’s SOHO Plan are suitable.

If you have a tonne of transactions to process for both online and physical retail, then eGHL and MOLPay will be able to meet those needs.

Regardless of volume transactions, it’s vital that any ecommerce business must have an online credit card processing Malaysia feature on their site as majority of buyers prefer to pay with credit / debit cards.

This payment gateway Malaysia comparison chart acts as a guide for new and existing sellers to consider which Malaysia payment gateways can best meet their business needs.

If you have any question or feedback about the mentioned payment gateways, please reach out to us at InstanteStore as we’re constantly working to help businesses sell more online.

Mobile Commerce Set To Skyrocket In South East Asia

My previous article mentioned China’s ecommerce and mobile commerce spending power which they showcase to the world come every November 11th during Singles Day making more than Black Friday and Cyber Monday combined.

South East Asia Is The Next BIG Mobile Commerce Powerhouse

Not far behind with tremendous huge growth and development status would be South East Asia (SEA) which is made up of 11 countries (Brunei, Cambodia, East Timor, Indonesia, Laos, Malaysia, Myanmar, Philippines, Singapore, Thailand and Vietnam).

SEA have a total population of 648 million (and growing fast!).

The top countries in this region that is leading the way in massive digital ecommerce spending would be Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam.

Here’s a glimpse of their digital population. If taken as a single bloc, SEA’s large population of digital users can stand in comparison with leading global markets like US, Europe and China for all digital activities (internet, social media, mobile and mobile social) :

According to eMarketer, digital ad-spending for these 6 countries will increase by double digits in 2017 and 2018 while mobile ad spending will more than double during the forecast period surpassing $2.20 billion and accounting for nearly 69% of digital ad expenditures by the year 2021.

Heavy Smartphone Adoption Spurs Mobile Commerce Growth

Thanks to heavy smartphone adoption, Indonesia, Philippines and Vietnam will see the strongest growth in mobile ad spending among SEA.

Why are companies willing to invest so much moolah into mobile ad spending in SEA? Because the region has such a HIGH volume of mobile users which presents a HUGE opportunity for mobile commerce, hence the massive amount allocated for mobile ad spending.

Mobile commerce is skyrocketing in South East Asia as more consumers there are getting more familiar to spending online with their mobile devices.

It’s no wonder that Alibaba bought over Lazada (SEA’s largest ecommerce marketplace) for $1 billion. And not to be left out from a piece of the SEA ecommerce pie, Amazon recently launched in Singapore.

With such tremendous ecommerce growth opportunities, many online businesses have been scrambling to improve their mobile site experience and to ensure that their business is omni-channel to cater to the growing consumer segment from developing countries.

Omni What?

Omni-channel. It means having a multi-channel sales approach providing consumers with a smooth integrated shopping experience.

The customer can be shopping online from a desktop or mobile device where they can easily locate the product from your site or social media with the ability to make payment seamlessly.

With omni-channel, your online business is available and integrated with your brick and mortar (if you have one) where customers can call in to place an order with the phone or complete the checkout process via social media like FB, Twitter, Instagram, etc.

The omni-channel sales experience is crucial to ensure that your customers have a good buying experience be it in person, mobile, desktop and social media.

What Do Businesses Need To Do?

For a start, make sure your online business have a mobile friendly and responsive site so consumers can have a good mobile shopping experience with your site.

Ensure that your business is found on social media like Facebook where visitors can complete their purchase directly in FB without being bounced all over in the checkout process.

If you’re selling items that are :

Fashion related stuff : clothing, accessories, sport wear, eye wear, watches, jewelry, etc
Beauty : skin care, cosmetics
Food & drinks
Baby products
Pet products
Crafts
Consumer electronics
Auto accessories
(I may have missed out some other categories as these are the main ones)

Please have an Instagram and Pinterest account to upload images of your product being worn and used in every day life scenarios to make it easily shareable.

 

The new generation of mobile shoppers rely on image heavy social media recommendations from friends.

And they love to share and communicate via mobile.

We have a WhatsApp share feature where visitors can easily share your site and product page to their friends on WhatsApp which is great tool for product recommendations.

If you need help getting your online business to be mobile friendly, omni-channel with a good marketing strategy, contact us and we’ll be more than happy to help.

From the team at InstanteStore to you, Happy Selling as you prepare for the holiday shopping crowd.