What a super duper year it has been for Alibaba. Their IPO launch blew away investors’ expectations with the highest IPO raised at $25 billion. And today is China’s Singles’ Day. It looks like everyone in China bought something online! For those of you who are in the dark, China’s Singles’ Day can be considered America’s Thanksgiving weekend sale rush. The only difference is that it’s all happening on one day – 11.11.14.
Happy New Year everyone! Hope you’re all doing great. We’re still hearing constant news of economic slowdown and the never-ending budget woes coupled with stock markets bouncing around. But one thing has certainly remained constant. Consumers are spending more and more on online shopping year on year. Last year had some pretty impressive figures to show when it came to all the Black Friday, Thanksgiving, Cyber Monday and holiday shopping season.
October is here! Halloween is just round the corner and so is Black Friday, Thanksgiving and Cyber Monday. Yes, time to gear up your online store for the upcoming holiday season. Past month has been exciting with Apple launching their iPhone 5 which got everyone excited. Then there’s the never-ending saga on who’s suing who for patent infringements! Anyway, back to the main thing – Your STORE.
Other than getting your social sites all set up (Facebook, Twitter, LinkedIn, Tumblr, StumbleUpon, Google+, Pinterest, etc) along with your SEO, have you ensured that your product images are of the best quality? Because you could have a terrific site with tonnes of traffic coming but if the fish ain’t biting, maybe it’s time to consider the look of your online store and product images.
Hope all of you had a good time celebrating Valentine’s Day. For those in the States, the recent President’s Day weekend would have been a good holiday break. Speaking of holidays, it’s always good to plan the whole year out for your online business. Like WHEN to put your store on SALE, new PRODUCT launches and special OFFERS. It’s also vital that you have Thanksgiving, Black Friday, Cyber Monday and Christmas marked early so that you will have a better plan on what to offer during those hectic sale seasons.