Author: DESMOND K

Secure Ecommerce Shopping Cart Product Selection Tips

Posted on by DESMOND K

Christmas is just a few months away. It’s that time of year when people start deciding which secure ecommerce shopping cart to set up shop with. But choosing a shopping cart is just one of the many decisions that entrepreneurs have to make. Everyone wants to jump on the secure ecommerce shopping cart bandwagon but not many know what to do once they are on it.

In previous posts, we have covered how having the services of a drop shipper can make life very easy for ecommerce newbies. But drop shippers have many diverse items in their inventories. So the question still remains, “Which product should I sell?”

In this post we shall present a simple guide that will help you choose what products to sell. (more…)

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Website Shopping Cart SEO Don’ts

Posted on by DESMOND K

We spend lots of time researching keywords and building links to our website shopping cart pages. The more inbound links and related outbound links we have, the better it is for our site in terms of Search Engine Optimization (SEO).

It does not take a genius to create a link which leads back to a website shopping cart page. However, it does require a lot of effort to continue creating fresh links. With this in mind it is always important to create links wisely. This means selecting the right keywords and choosing the best sites to place those links at.

Unfortunately, many merchants have been doing something that is ethically wrong in relation to keyword selection. In addition to this, they have no idea that their actions can be detrimental to their sites, SEO-wise.

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3 Key Shopping Cart Features Not Found On Blogshops

Posted on by DESMOND K

Blogshops have sprouted like mushrooms after the rain with more and more people seeking to make some extra cash on the side. However, for every person that buys something from a blogshop, dozens more give it a pass. Security, transition from product browsing to checkout and the general user-friendliness of a blogshop cannot compete with that of a proper shopping cart.

In this article, we shall look at 3 key shopping cart features that are not found on blogshops that can help improve conversion rates. (more…)

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Shopping Cart Software Review Of Keyword Strategies

Posted on by DESMOND K

As many of you may already know, Google has changed the way it ranks sites and pages based on long tail queries. Each year, Google changes its algorithm up to 500 times. Which is why we think it’s time that we post a shopping cart software review of keyword strategies.

The obsession with long tail keywords might lead one down the road of garrulous passages of tedium. People get so engrossed with the use of long tail keywords that they forget about the importance of quality content. So we hope that with these few quick shopping cart tips, merchants will get a better idea of how to best write content to promote their stores.

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Ecommerce Solution Shopping Cart Software Tips For Merchants

Posted on by DESMOND K

There are a lot of stores out there which offer products at really low prices. Some are so low they border on the ridiculous. These low prices, although attractive, can have a detrimental effect on how visitors perceive a store. If you have a store which boasts very low prices, we’ve got a few ecommerce solution shopping cart software tips for you to counter any negative notions visitors might have of your store.

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Dynamic Online Shopping Cart News – Facebook Don’ts

Posted on by DESMOND K

This dynamic online shopping cart news installment looks at a common mistake that many merchants make – trying to sell on Facebook.

Over 50% of merchants who’ve employed social media strategies say that selling on Facebook does not work. Around 20% of those surveyed said that it had a positive impact on business and there are even some (12%) who said that it had a negative effect on business. We’re not really sure how this happened but we’re really curious too find out.

With all the hype over social networking sites, why aren’t the figures adding up? After all, social networking sites like Facebook have over 400 million active users. The reason is simple – sites like Facebook are SOCIAL NETWORKING sites, not ecommerce sites. People go there to socialize. They do not go there with the primary intention to shop. People go to online stores with fully integrated shopping cart software for that.
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Online Shopping Cart Tutorial – Hot Product Search Methods

Posted on by DESMOND K

Merchants need a lot more than just a feature-filled website shopping cart and the best free shopping cart software available to succeed. They need an edge when it comes to products. An edge could mean better pricing, a more accommodating return policy, better customer support, more efficient after-sales service and, of course, the latest item in demand for a particular niche.

But how does one go about finding out about new products, fads and such? Are there any free tools available to help merchants keep abreast with current news regarding products and related industries? We shall attempt to address those questions in this online shopping cart tutorial installment.

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Secure Ecommerce Shopping Cart Abandonment Rates Rising

Posted on by DESMOND K

There’s a reason why Amazon.com continues to invest so much effort in tracking customer behavior on its site. You can bet your bottom dollar that every little tweak that Amazon.com makes to its site is because it thinks each change will impact sales in a positive manner and curb secure ecommerce shopping cart abandonment rates. If there’s one thing we can learn from Amazon.com, it’s that it’s important to continuously  adapt to changing customer trends.

A recent survey by Forrester has shown that up to 88% of consumers have abandoned secure ecommerce shopping carts during the checkout process. The reasons are far removed from those we addressed a while back in a previous post. This time around, it’s not a lengthy checkout process or lack of certain features that’s turning customers away: It’s (hidden) cost.

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Best Free Shopping Cart Software Tip – Use Videos

Posted on by DESMOND K

Admittedly, videos may not be appropriate for all online stores but many stores can benefit a great deal from it. Apparel stores especially, can make use of one of the best free shopping cart software tools available.

Prepping

Before going out and make a video for your ecommerce solution shopping cart software powered store, we suggest you pay a little visit to Youtube. Check out some of the many product videos and note the ones that immediately get your attention and, more importantly, tempt you into buying the product.

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Free Online Shopping Cart Tip: Don’t Neglect Customer Experience

Posted on by DESMOND K

Our free online shopping cart tip for the day is ‘Do not neglect customer experience.’ Here’s why. Practically everyone who runs an online store knows the importance of SEO, be it on-page or off-page, paid or organic. The thing is many of us concentrate so much on getting ranked and channeling visitors to our site, we forget the purpose of all this effort – getting people to buy our products. So we end up with a scenario where an online store gets lots of visitors but it also suffers from a very high bounce rate.

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