Twitter seems to be coming up with more innovative ways to encourage their users to stay longer within the Twitter environment. Last month they started allowing users from selected areas to make product purchases from some of their partners who are offering rare and limited edition products. You can read about it here.
A lot of businesses currently have a Facebook and a Twitter account as a minimum. Those who are more into social will definitely have a Pinterest account along with LinkedIn to have a more social presence online. Now it’s one thing to have all these social accounts. It’s a completely different ball game in making sure that you have people liking your site, following you and sharing your postings.
Any online business should have a blog not just for SEO purposes but as an avenue to offer valuable advice and tips to customers who want to find out more about your products or services. It’s also a great place to highlight some of the latest happening trends that’s related to your business so that customers and online visitors could gleam some useful information. With social media being vital, you’d want to make sure your blog postings are distributed to important places like Facebook, Twitter, LinkedIn, Google+, etc.
Father’s Day 2013 is just around the corner. Hope you’ve all gotten your promotions set up along with some awesome gift suggestions for dads. Don’t forget to factor in something for grandfathers and would-be-fathers as well. And of course, it’s always a great time to take advantage of the sales and promos that are happening now to get a little something for your brother, boyfriend, fiancee and hubby.
Being able to sell your products on Facebook is an added bonus for many online business owners. These days, many customers prefer to communicate with businesses via social media like Facebook and Twitter as they want faster results instead of the usual email. The fact that these social media sites are open to the public is good reason for businesses to ensure that they are offering excellent products and services to avoid a public relations meltdown.
Anyway, for those who have yet to try selling on Facebook, just follow the easy steps to set up your Facebook Shop from the Admin panel. Here are a couple of important tips to take note of as well.
Selling at times is quite an art. You need a combination of getting the ‘desire effect’ right. Look at how Apple did it. Their products are more expensive but whenever there’s any product launch (or even a hint of it), everyone goes a bit nuts. Then comes the sales.
But let’s get down to reality here. Not all businesses are like Apple. Normal folks who are just setting up a small online store to sell products need to offer something more to their customers.
Other than the usual buy 2 and get 1 free or free shipping thrown in, one of the best ways would be to add some value to your customers. Depending on what type of product that you are selling, your online store should not only be about your products. It should have a mixture of tips, advice and relevant information to help your customers. Or it could even be a good place for people to visit to get relevant, useful and informative tips and advice. This will help your store’s SEO if you get a lot of natural traffic coming in.
Building your own online store may be easy for some people but for the majority who are not so techno-savy, they will need all the help they can get. Before you jump on the bandwagon to start your own online business, here are a few things that you will need to consider.
However, this should be a clear sign for online business owners to get their store ready for the holiday shopping season and not wait till the last minute.
Please make sure that your store’ s SEO has been tweaked properly. If you’re unsure on how to get that done, click HERE for a reference to our SEO Wizard Green Thumbs Up article.
October is here! Halloween is just round the corner and so is Black Friday, Thanksgiving and Cyber Monday. Yes, time to gear up your online store for the upcoming holiday season. Past month has been exciting with Apple launching their iPhone 5 which got everyone excited. Then there’s the never-ending saga on who’s suing who for patent infringements! Anyway, back to the main thing – Your STORE.
Other than getting your social sites all set up (Facebook, Twitter, LinkedIn, Tumblr, StumbleUpon, Google+, Pinterest, etc) along with your SEO, have you ensured that your product images are of the best quality? Because you could have a terrific site with tonnes of traffic coming but if the fish ain’t biting, maybe it’s time to consider the look of your online store and product images.