InstanteStore‘s integration with Doba – a popular product sourcing portal – has made it possible for merchants to run not just one, but multiple stores with ease.
Merchants no longer need to purchase products in bulk from traditional suppliers or B2B markets. Storage is no longer an issue, its the same with shipping. Merchants can finally turn their storerooms back into their dens.
Keep on reading to find out more about InstanteStore’s Doba integration …
If you carry out a Net search for designer spectacles, how much time do you figure you might spend searching? Just like many other internet shoppers, we would likely be prepared to browse a few web pages but may only be inclined to spend a few seconds on each page.
The truth is, a landing page has only 10 to 15 seconds to draw a visitor’s attention before the store visitor is lost forever. Love it or hate it, this is the frenetic pace most of us live with these days. Hence, it is important to design your landing page to be as “sticky” as possible.
The most basic tool a site should have is the right ecommerce template. There are practically thousands of ecommerce templates out there and some are even provided free as part of a shopping cart software package. But ecommerce templates alone may not be sufficient — they need to work in synergy with other contributing components.
In an effort to help you obtain the best out of your ecommerce template, here are 3 very useful smart tips. Click to read on… (more…)
Has it ever occurred to you why your web store’s bounce rate is so high despite having the best offers online?
The problem could possibly lie in your ecommerce template. Many web store owners do not place enough emphasis on ecommerce templates. They do not recognize that ecommerce templates play a key part in getting a visitor to make a purchase. In all truth there is a science to this. The combination of colors, fonts and placement of elements plays a part in transforming a mere visitor into an individual who would spend money on your products. Obviously, that is exactly what each and every web store owner wants.
First impressions are crucial to drawing a visitor’s curiosity. A site has maybe only 10 seconds to achieve this. Every component on the page has to work perfectly in tandem to make this happen. Every feature on the page has a purpose. Nothing should be there simply for aesthetic purposes alone. If a component isn’t playing a part in helping you close a sale then it should be regarded as a waste of both your time and your customers’.
So how exactly does a store owner pull off such a feat? (more…)
The title may seem a bit far-fetched but it’s not. Conventionally, it may seem impossible to pull this off in such a short span of time because adding products to a web store also means a bit of work – writing product descriptions, setting prices, assigning product codes and uploading images. Usually, this would take hours to complete but this was before the InstanteStore-Doba integration.
Continue reading to find out more… (more…)
Have you ever wondered why your potential customers abandon your store’s shopping cart? Is it because your products are too price or perhaps they can’t find the item they are looking to purchase. Or could it be because your store isn’t attractive enough. It’s important that you take action to remove all these reasons since you want to attract as many visitors as possible and convert them into paying customers.
The easiest way to help visitors find their product more easily is by adding a search functionality to your site. By adding this function, visitors can search for the products they want conveniently. If you already offer users this function, you might want to explore utilizing a human assisted shopping tool or perhaps an automated virtual sales agent.
What else? Read on to find out… (more…)
You have great products to sell. Products that you’re positive that your customers will love. You’ve chosen your shopping cart platform and are ready to get started. All you need now is visitors.
If you build it, they will come, right?
Well, you’ll need to market and promote your store first. When it comes to selling online, one of the key things that you’ll need for ecommerce success is visitor traffic. Sure, you could get traffic by placing ads and paying for it, but there are also lots of ways to get visitor traffic for free. That’s what today’s InstanteStore marketing tip is all about: good keyword research.
So how do you go about researching keywords anyway? (more…)
The stats clearly show that up to 25% of all search phrases are not broad search terms. The 25% use of unique long tail keywords in searches show that people are increasingly aware of how to better utilize the internet to get exactly what they want.
So how do you take advantage of long tail keywords? (more…)
Congratulations! You’ve managed to get visitors to your store. But what’s next?
Obviously, getting them to buy something would be at the top of the list but there are many factors that need to be put into play before this can happen.
First impressions are important; a typical site visitor has a ‘fickle’ mindset and will decide if a site is worth his time in less than 10 seconds. If a visitor is turned off by a certain component of the landing page, the color for example, then the next course of action for the visitor would be hitting the ‘x’ button at the top right hand corner of the page. So roughly it would take less than a second to lose a potential customer.
So what do colors have to do with the “stickiness” of a site? Keep reading to find out… (more…)
The next few months will be an interesting time for all our InstanteStore users. The crazy team here have a few COOL things lined up to help you get more buyers to your store and sell more to those buyers. Notice I said “get more buyers” and not “get more traffic” or “get more visitors”.
Why?
Because when it comes down to it, you want BUYERS coming to your store. Not “traffic” or even “visitors”!
I can’t actually share the details of these “skunkworks” tools we’re working on yet. However, I’ll definitely keep you guys updated as we progress.
As always, if you have any specific requests or ideas on how we can improve the InstanteStore solution, post your comments below.