Twitter seems to be coming up with more innovative ways to encourage their users to stay longer within the Twitter environment. Last month they started allowing users from selected areas to make product purchases from some of their partners who are offering rare and limited edition products. You can read about it here.
Author: Lisa
Smart Card Technology Heats Up Payments Industry

There’s one thing that we really love about technology is the fact that it’s supposed to make things better, faster and easier for everyone to get things done. The payments industry is heating up with two new smart card technology players that are offering consumers the convenience of storing all their cards in one single device. Say goodbye to bulky wallets where one used to keep all their credit cards, debit cards, loyalty cards, gift cards and even access cards. That’s a lot of cards!
New InstanteStore Website Launched

Well our brand new website sure looks like a breath of fresh air. We’ve taken the effort to do some massive spring cleaning so that visitors and customers won’t be overwhelmed with all the information that we previously had on the old website! We hope you like the new InstanteStore website design. It just went live a couple of days ago.

How To Set Up Shipping In InstanteStore

Configuring shipping doesn’t have to be complicated.
Our shipping module is pretty powerful and can even be configured to charge shipping from multiple origins to both local and international destinations using different shipping methods and shiprates.
Here’s a quick rundown guide on what you need to do and how to set up basic shipping in InstanteStore.
MasterPass By MasterCard Makes Payment Easier

MasterCard launched MasterPass last year and it has been growing steadily throughout the world as an accepted digital wallet. Countries such as South Africa and Singapore just launched MasterPass this year and it’s catching on fast in the Asian region as a convenient way of payment.
Google My Business To Be More Visible

If you own a small business or have a store location, getting your business listed on Google is easy. Google My Business aims to be the one stop place integrating Google+, Google Places and all of Google’s suite of tools together. So if you already have a Google Places (previous article about it here) or G+ account, just login and click on My Business.
Checkout Faster With PayPal One Touch

PayPal One Touch will be a game changer for shoppers who likes to use apps to buy stuff. You know how it is. When you find something you like, you have to add it to the cart, click on checkout and fill in all those nitty credit card details.
Amazon Local Register Bumps PayPal

Amazon recently launched its own credit card reader and app called Amazon Local Register. Good news for local businesses that are located in the States. Amazon is charging a flat rate of only 1.75% per payment compared to the 2.7% that PayPal is charging. The flat rate is available until 1st January 2016 provided merchants sign up by 31st October 2014 to take advantage of this special offer.
Is Your Site’s Color Scheme Helping To Convert?

For those who’ve been selling consistently online, there’s always the need to find out what else can be done to further improve conversion. I’ve mentioned before on how important it is to have a good site that’s able to bring out or complement the type of products that is being sold and citing some of the top sites that we can learn from. Click here if you haven’t read it.