Ecommerce Blog & Internet Marketing Tips by InstanteStore

Internet Marketing
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- News & Events

Ecommerce Shopping Carts – Ideas For FIFA 2010 World Cup

Posted on March 3, 2010by DESMOND K

Football fans started buying their favorite national team jerseys as soon as the teams they support qualified for the World Cup Finals in South Africa. Teams from 32 countries will take part in the World Cup. The “traditional” World Cup heavyweights such as Brazil, Germany, Argentina, France, England, Spain and Italy have loads of fans the world over from nations who did not qualify as well. To try to take advantage of this huge event, we present a few quick shopping cart ideas for owners of ecommerce shopping carts stores in this post.

Attendance in South Africa will be in the millions but billions more will be following it from home. As a show of solidarity for their beloved teams, fans around the world will be seen donning the jerseys of their favorite teams jerseys come June.

Even before the end of the Winter Olympics, ecommerce shopping carts sports, gifts and souvenir related stores dedicated a few pages each to the FIFA World Cup that’s coming up in a few months. There’s even a merchant selling home products who’s already promoting World Cup related beddings and toiletries. This just goes to show that if you know what your market wants and you market your product well, the likelihood of success is high.

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Internet Marketing
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- News & Events

What To Sell Online, Shopping Cart Ideas For Big Events

Posted on February 25, 2010by DESMOND K

Just like all big events, the 2010 Winter Olympics is looked upon as yet another opportunity for merchants to make extra money. In fact, the profit margins are higher for items sold in conjunction with events such as this.

Read on and find out what the best products to sell online are, shopping cart ideas for post-Winter Games and ideas on how to prepare for the upcoming FIFA World Cup Finals in June.

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Free Keyword, Site Design And Shopping Cart Software Tips

Posted on February 19, 2010by DESMOND K

Here are a few more FREE keyword, site design and shopping cart software tips that we’ve garnered by analyzing customer questions, digesting the latest ecommerce findings and carrying out our own little experiments. It’s still basically the usual suspects – keywords, site design and shopping cart software – that are under the microscope, but with a little twist here and there. All these little tweaks are important as customer trends keep changing.

Every year it seems like we encourage our merchants to get their Christmas/Holiday store preparations done a little bit earlier than the year before. This year is no different. (more…)

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Shopping Cart Software Review Of Popular Features

Posted on February 10, 2010by DESMOND K

As you may well know, the InstanteStore solution is packed with some really nifty features. In this article, we will do a quick shopping cart software review of some of the features that prospective merchants usually look out for before making a decision as to which shopping cart to sign up with.

When shopping for anything, it is common practice to always try to get the best deal around. When it comes to shopping carts, the question of what is the best shopping cart software around would definitely arise. Also common is screening through shopping cart software reviews and visiting a couple of ecommerce forums along the way.

However, some of you may have noticed that one shopping cart software review may differ drastically from another in terms of rating criteria for reasons we are not too sure of. When it comes to forums, it seems no shopping cart provider is spared from having at least one bad comment against it. But that is to be expected as no software solution is perfect (though we try!) and choosing the right ecommerce shopping cart solution is also a matter of personal preference and matching business needs to what’s provided.

If you’ve gone through this important process yourself but are still coming up blank, why not just compare a few key features of competing software providers before making up your mind. Here are some of the usual key features…

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Introducing Free Live Chat Software from InstanteStore

Posted on February 8, 2010March 24, 2010by Terry O

Over the last while, we’ve received numerous queries from our merchants, asking if there’s a particular live chat software solution that we recommend for use (free live chat or otherwise). It’s partly in response to these requests that we’ve now introduced InstanteStore’s very own free live chat software.

When it comes to running an ecommerce store, one of the main factors that will determine a store’s success or failure is the quality of customer service and support that’s offered. Customer support comes in many forms: email, support ticket systems, phone support, etc. One of the most direct and effective forms of customer support is live chat software.

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InstanteStore Live Chat Software

FREE InstanteStore Live Chat Software Launched

Posted on February 5, 2010March 3, 2010by CHARLES TANG

You asked, we listened.

You can now provide live chat support to your customers for free… courtesy of InstanteStore. We’ve just launched our live chat software that lets you chat in real-time with your website customers for FREE.

To get set up, all you need to do is go to https://www.instantestore.com/livechat_software.cfm, click to download the live chat software, create your account, and copy and paste the generated code to your store to start taking customer queries right away. It’ll take 3 minutes, tops.

Try it out for yourself now.

Download Live Chat Software

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Internet Marketing

Valentine’s Day Shopping Cart Software Solution Gift Ideas

Posted on February 5, 2010February 5, 2010by DESMOND K

The day that would send shivers down the stems of roses, if only they had feelings, is less than two weeks away. However, not all web stores may fully benefit from this day that celebrates Cupid haphazardly shooting arrows at unsuspecting humans. This is yet another opportunity for merchants to capitalize on with the help of some shopping cart software solution features.

Traditionally, restaurants and stores selling flowers, chocolates, soft toys, and gift baskets are overwhelmed with orders during Valentine’s Day as sweethearts go out of their way to express their feelings for each other.

But of late, people are beginning to break away from the traditional, opting instead for unconventional gifts to shower their loved ones with. This could be due to some very inspired merchants who just would not accept the fact that camping gear does not shout “I love you”, for example. To merchants such as these, we salute you.

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Internet Marketing

New Product Shopping Cart Sales Ideas

Posted on February 4, 2010by DESMOND K

It’s always good to broaden your product range as a means to improve your shopping cart sales but to do this you would have to be very aware of what’s hot or has the potential to be hot in the market you’re in. Successfully marketing a hot product will result in a spike in your shopping cart sales. If you’re lucky and the product does not turn out to be a fad then you might be looking at a medium to long-term cash cow.

In this post, as an example, we shall take a look at one particular product that is slowly gaining attention. We will also look at the different niches this product can cater to.

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Have You Tried Google’s New Keyword Research Tool With Insights For Search?

Posted on February 2, 2010by DESMOND K

For those of you who are new to the realm of ecommerce shopping cart solutions, keywords are a very big deal unless you do not want your site to be easily found. For instance, an online shopping cart Canada web store selling running shoes would do well to select heavily searched long tail keywords that best represent its target market.

We’ve written at length in previous articles (How to Pick Good Keywords, Long Tail Keywords) about how to select keywords and what kinds of keywords are best. In this post, we’ll explore Google’s Beta version of their new Keyword Tool.

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